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Post by leunas on Feb 10, 2007 4:39:56 GMT -5
C-Net's got an article up on Winster, a new startup focusing on co-operative casual play, aimed at the older, female audience. What were the females in your family tree doing? Probably chewing on a mastodon hide together or helping each other sort acorns. Still are, aren't we? That, in part, is the theory behind Winster an online gaming start-up created by Jerry Kaplan. The site is developing games targeted at middle aged women. The games are based around the concept of reciprocal altruism. That is, rather than try to kill each other--the main purpose of several shoot-em-up games targeted at teen boys--the participants try to help each other solve puzzles or gain points. How polite! And civilised. Apparently this chap's been reading up on evolution: "There are historic roots of behavior for different demographics," he said.
At the time, he also noticed how casual online games were popular with women. His own wife, in fact, wore out a mouse. Snort! Seriously though, he's suggesting co-operative poker. I'm not sure this will work. People underestimate the competitiveness of the ladies; the cribbage and bridge nights of the previous generations were quite the bloodthirsty affair, I've been told. O well, good luck to 'em. I'm prepared to be proven wrong. What do you think? The site needs a redesign, whatever, it's in medical-waiting-room colours which is never a good idea. www.wonderlandblog.com/wonderland/2007/02/cooperative_cas.html
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