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Post by leunas on Jul 28, 2006 13:39:50 GMT -5
The biggest video game trade show for the US, is held in Los Angeles annually. (One of the first shows we will be attending.) www.e3expo.com/default.aspx
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Post by leunas on Aug 2, 2006 1:24:21 GMT -5
This weekend's biggest news story was that of the death of the Electronic Entertainment Expo; it's replacement, the new "E3 Media Festival," will be happening in July next year. Now, the best part of E3 for many is the face off between the three hardware giants - Nintendo, Sony, and Microsoft - in their annual Pre-E3 Press Conferences. We don't know if that will still be happening, but what's their stance on the E3 Media Festival? Nintendo's PR manager in the UK, Rob Saunders, said, "I can confirm that Nintendo will be involved in the E3 expo next year," so at least expect to see them back. Not too surprising considering the success they had at E3 2006 with Wii. Microsoft is riding the fence as the official word from the UK office was, "We're supportive of the move ESA has taken. It's still early days, and we're not in a position to talk about what Microsoft will be doing in regards to next year's E3, but we'll be making an announcement nearer the time." Take that as you will. Sony's UK office doesn't seem to want to deal with it at all. David Wilson, the SCEE PR manager, says "we generally view E3 as a 'US' show. That isn't to devalue or deny its significance to us, it's just that because it's based in the US: SCEA 'own' it." Good mentality to take. It's not too doubtful that all these guys will be back for next year's show. However, we'll definitely miss the fun and excitement of their press conference wars if it doesn't happen again. They're one of our favourite parts of E3! pspupdates.qj.net/Hardware-Giants-Comment-on-E3-Media-Festival/pg/49/aid/60458
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Post by leunas on Aug 2, 2006 1:29:52 GMT -5
Yeah, by now, every person that has seriously embraced video gaming as part of his/her life is aware of the sudden changes that'll prompt him/her to bid farewell to the E3 as he/she knew it. The Halls of QJ has been ringing with dead silence every single time the matter is brought up (it's happening right now). But we all have to move on as E3, arguably gamers' own version of World Cup and Winter Olympics, undergoes some major tweaks that'll indirectly affect all of us. Entertainment Software Association president Doug Lowenstein, in an interview with Wall Street Journal, has revealed what exactly those "major tweaks" will be - a new name, a new venue and a new date. According to him, the event will be dubbed as the E3 Media Festival starting next year, cementing thoughts that the affair will now only be joined by members of the press from various media. From last E3's groundbreaking attendance of 60,000 visitors, next year's event will have a toned-down population of around 5000 people. In fact, Lowenstein has cited that the huge number of participants is primarily the reason why all the changes are being made, saying that "some companies were frustrated because E3 was such a huge, sweeping event it became increasingly difficult to get their messages out."Instead of the traditional May affair, the next E3 (if we could still call it that) will be held on July to give publishers more time to develop their projects and to strategically bring it nearer to Christmas where most games are usually released. The event will also say goodbye to the Los Angeles Convention Center as the ESA divulged plans to use two hotels, holding press events and meetings in suites and conference rooms - there goes our booths and the booth babes along with it. As much as we want to present this news as an objective one, it's really hard not to choke out some disappointments while tackling the matter. The gamer in us conquers the inner writer/reporter as it cry for the game demos open for civilians, promos for the attendees, E3 booth babes, lost opportunities for smaller developers, and the shed "people image" of the event we used to know as E3... wii.qj.net/E3-Morphs-into-E3-Media-Festival/pg/49/aid/60440
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Post by leunas on Aug 2, 2006 2:17:37 GMT -5
Who Killed E3? All big media has now said their piece. They’re all pointing all over the place. Was it E3? Microsoft? Doug Lowenstein? The BOOTH BABES? (BWAHAH) These are their stories. DUN DUN. As you know by now, the ESA has shrunk E3 into a VIP party. The ironic thing is that its new name “The E3 Media Festival” sounds far from festive: gone are the days of 60,000 attendees, gorgeous booth displays, fantastic video game demos, hype, alcohol, booth babes… yeah, pretty much everything that was worth going to a video game convention is out the window. But the question remains lost in a politician’s carefully selected words - why did E3 suddenly become an intimate Yyadda yadda we’ve always wanted um ok whatever bite the big one overnight? Who were the suits that donkeypunched the industry while we were busy Digging our holes? Here’s a list of the best and most humorous theories I’ve found - feel free to laugh, poke fun, and contribute your own theories: - The Seattle Times: "The Booth Babes did it" Um, yeah ok. Let's also bring back prohibition to cast away the evils of our souls.
- GameSpot: Doug Lowenstein said was because some companies thought E3 had become a spectacle - Lets think about that for a second. It is companies that bring the E3 babes to the shows and hire the rock bands… and its the ESA that regulates that. Ok, so thats clearly bullsh1t, keep going.
- 1-UP Network: EA and Microsoft spending big bucks, not seeing return, questioned budget - Sounds about right, but as they’ve stated they are waiting for the non-hazy press releases to trickle in before calling it a goose.
- GameIndustryBiz: EA conspired with a handful of companies to drive down prices and killed E3 - Ballsy, but I wouldn’t be surprised. I like Next-Gen’s similar but sexier claim better:
- Next-Gen.Biz Theory # 1 - The Good Straightforward Version: The ESA was forced to shrink it because the big players pulled out- Sounds like an anatomically correct theory. Here’s my question - if they cut the ESA out of the convention, did they lose any value? Probably not much - so this seems to me like the most sound theory. They basically cut middle management out to save money. That I can believe in - and I’m excited if its true.
- Next-Gen.Biz Analysis: The Fancy Dance of Error: To sum it up, and I quote: “It was a big pain in the @$$ to plan this and it gets bigger and slower”. Oh, please. Go ask the SuperBowl for a hug. The funniest thing about this article is a little gripe about “who won E3″ like the industry didn’t create that kind of attitude. They pit it on the media. ARE YOUR A.N.A.L.YSTS RETARDED? Do any of your reporters read the stuff Kaz from Sony says? This is game industry culture at the root! We are gamers! In a game, there is a winner, a loser, a bad guy, and a good guy, and magical mushrooms - which their analysts must be eating.
- Doug Lowenstein, head of the ESA - “(We have decided that) it is no longer necessary or efficient to have a single industry mega-show.” and added you can go to Japan, Germany, Nintendo specific shows, etc. E3 was something we did 12 years ago and we suddenly outgrew it.” - O RLY? Sorry man, even the booth babe theory sounded more believable than that. So they stuck it to you, huh?
Did I miss anything? Nah, its all rehash. digg.com/gaming_news/E3_As_We_Know_It_Is_Gone_4digg.com/gaming_news/E3_Changes_For_2007_Beyond_Officially_Releaseddigg.com/gaming_news/E3_Downsized_Fine_It_was_too_bigdigg.com/gaming_news/E3_As_We_Know_It_Is_Gone_3digg.com/gaming_news/E3_killed_Reborn_as_new_E3Expodigg.com/gaming_news/E3_Is_Dead_Long_Live_E3digg.com/gaming_news/E3_As_We_Know_It_Is_Gone_2digg.com/gaming_news/ESA_Confirms_It_E3_s_Donedigg.com/gaming_news/E3_as_we_know_it_is_gonedigg.com/gaming_news/E3_Expo_News_From_ESA_Revamped_For_2007digg.com/gaming_news/ESA_confirms_smaller_E3_next_yeardigg.com/gaming_news/E3_smaller_CONFIRMEDdigg.com/gaming_news/ESA_Announces_Evolution_of_E3Expo_for_2007digg.com/gaming_news/E3_changes_CONFIRMEDdigg.com/gaming_news/E3_Downsizeddigg.com/gaming_news/ESA_confirms_smaller_E3_in_07_2digg.com/gaming_news/ESA_confirms_Smaller_E3_in_07digg.com/gaming_news/OFFICIAL_ESA_Confirms_Smaller_More_Targeted_E3_2007digg.com/gaming_news/ESA_OFFICIAL_STATEMENT_regarding_E3_it_really_is_being_downsizeddigg.com/gaming_news/E3_Bomb_Followup_Senior_industry_sources_confirm_E3_downsizingSo the gaming media lost its booty call. I say live and let die, as there is no sense in clutching at straws. It’s dead, Jim. Some entity with the money and gusto will rise up to meet the demand for a blockbuster show, which is arguably stronger right now than it has ever been. EA’s and Microsoft have budgeted millions for these shows and someone will stand up to cash those big checks. Until then, we’re biding time in the void. Who knows - maybe companies will be forced to release information on the web early instead of Bogarding like they previously did until May rolled around. It could be a brave new world. Or suck. The point is - let’s move on, shall we? www.destructoid.com/who-killed-e3#more-4047
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Post by leunas on Aug 2, 2006 2:24:02 GMT -5
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Post by leunas on Aug 3, 2006 3:14:07 GMT -5
E3's Not the Only Show in Town So, by now you've heard the announcement that E3's cancelled, and you're not invited back to the "new and improved" version. Everyone has their own theories and opinions on the matter, but what I'm not hearing (at least not in the sources I'm reading, anyway), is the speculation about the other game shows. What about Leipzig? Most Americans probably don't know or care, but it's Europe's biggest game show, and it's open to the public. Officially open to the public. It's also five times larger than E3 (they're estimating 300,000 attendees this year, whereas E3 had about 60,000). Obviously, the "big four" can't go and say "this is the last Leipzig" before showing up, but I'd bet real money that we hear a cancellation announcement after it's over. After all, if they're out to save money, why would they cancel E3 and still do Leipzig? Then there's the Tokyo Game Show, which has been rumored before to be on shaky ground. Sure, without the big American companies, the Tokyo show could go on, but if it was on shaky ground to begin with, wouldn't knocking out four pillars bring it to the ground? I've heard some talk that "GDC is getting pretty big, though," or that some other show might "take over" the reigns, much as E3 did 12 years ago from the CES. However, I dont' see that as likely, as that would just require the same investment in a different convention hall. No, the days of the big industry show are soon to be over. If you haven't been to one of these big spectacle shows, now's the time to do it. You've still got two international shows left. What are you waiting for? www.gamegirladvance.com/archives/2006/08/02/e3s_not_the_only_show_in_town.html
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Post by leunas on Aug 6, 2006 17:34:19 GMT -5
E3 Cancellation - What the Little Fish Were ToldIf you were Larry Probst, CEO of Electronic Arts, the news about E3's shift to a more "intimate" format might well have been delivered to your palatial estate by an English butler carrying a silver tray bearing a personal note from Doug Lowenstein. But then again, Probst didn't need to be told. In fact, he probably dictated the change to Lowenstein. From news reports, it's pretty clear that EA wanted E3 dead - the glitzy, panoramic E3 we had come to know and love, anyway. What, then, of the small exhibitors, those lonely occupants of Kentia Hall (seen at left), the Los Angeles Convention Center's basement equivalent of a Siberian gulag? Here's what E3's small-time exhibitors were told by the ESA: "Dear Valued E3Expo Exhibitor,
As you may have read in the enclosed Press Release, the 2007 E3Expo has been officially cancelled. As the industry has evolved and matured over the past 12 years, the needs of the exhibitors and key attendees have also changed. To address this change, the Entertainment Software Association (ESA) has announced a new event tentatively scheduled for July 2007.
Details of the event have not been finalized at this time, however our vision and goal is to create a more intimate climate for personalized meetings and product demonstrations. The ESA will announce additional details and information in the ensuing weeks and months.
We would like to take this opportunity to extend our sincere and profound gratitude for your past support of this event. It has been exciting and rewarding to see the growth and significance of this industry mirrored on the exhibit floor of the E3Expo through the years. We look forward to many more years of industry growth, vitality and opportunity.
Yours sincerely, Mary Dolaher Vice President"GamePolitics received a copy of the ESA letter from a Kentia Hall exhibitor. Such firms stand to lose the most in the E3 reshuffle. As Jospeh Olin, President of the Academy of Interactive Arts & Sciences told GameSpot recently, "Thinking about "winners and losers," the smaller, specialty companies who introduce their products at E3 in Kentia Hall... will find it more difficult to reach 'buyers' or to create buzz about their products or services."E3 thus ends, in the words of T.S. Eliot, "...not with a bang, but a whimper." gamepolitics.livejournal.com/334692.html
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Post by leunas on Oct 14, 2006 2:53:01 GMT -5
Breaking: New E3 UnveiledThe Entertainment Software Association, on a seemingly never-ending quest to take the sex and sizzle out of gaming, has officially unveiled the new Electronic Entertainment Expo, now dubbed, scintillatingly, the E3 Media and Business Summit. While the "summit" won't be attracting any world leaders, it will be host to a select group of media, retailers, developer partners and "other parties" in a maze-like clutch of "premier hotel suites and meeting rooms." One of the good things to come out of this is that the event will no longer be in that pit Los Angeles, home to the worst, most homogenous downtown and stinking disgusting airport in the world. I will miss those hot dogs and Hollywood though. The three-day event, which will run from July 11 through 13 in nearby Santa Monica, will give both ESA members and non-members a chance to show off their games in smaller settings as well as at the Barker Hangar, where there will be a smaller show floor. Each booth will be 100 to 400-square feet, according to the ESA. The ESA expects to have the event fully booked within the next 30 days. I'm still curious about how they will determine who's going to be invited. The chief question, with the downsizing of E3, Microsoft's jump into ratings promotion and the retailers' push into legislative issue, is just how relevant the ESA is now www.kotaku.com/gaming/esa/breaking-new-e3-unveiled-207547.php
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Post by leunas on Oct 16, 2006 11:21:10 GMT -5
ESA announced details of E3Expo 2007Following the announcement of Entertainment Software Association (ESA) that the 2007 Electronic Entertainment Expo (E3Expo) will be downsized to a smaller scale as compared to E3Expo 2006, they now reveal what it's new format will be. The new setup was envisioned to provide the gaming industry with a more intimate program. In contrast to this year's E3Expo, which featured large trade shows, E3Expo 2007 will be more focused on targeted, personalized meetings and activities, according to ESA. And as promised, ESA recently released details on what to expect on next year's E3 event. The next show will be renamed as the E3 Media and Business Summit featuring a low-key series of event for game developers, retailers and other key figures in the gaming industry. It will be held in Santa Monica, California from July 11 to 13 and it will only be accessible thru invitations. A central meeting will be held at the Barker Hangar in Santa Monica airport, complete with gaming displays and traditional "show and tell" trade show setups. "The new E3 is first and foremost about getting business done. When we asked key audiences what they wanted in the new event, we heard that they wanted opportunities for high-level meetings in a business-like setting, to play games, network, and socialize, to see major company offerings while also preserving the sense of discovery that is so much a part of E3, and to hear substantive presentations on the most important issues and trends facing the industry," said Douglas Lowenstein, President of ESA. Gaming showcases, daily luncheon with industry leaders, and the "Into The Pixel" videogame art competition and exhibition will also be expected in E3Expo 2007. With the event being an invitation-only, the general public would not be able to stop by and check out the activities. With this, Lowenstein said that gaming has already entered the mainstream culture and a big event in order to draw attention is not necessary anymore. feeds.feedburner.com/~r/qj/ps3/~3/37802568/69523
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