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Post by leunas on Aug 15, 2006 3:52:51 GMT -5
In a recent study, RealNetworks commissioned Harris Interactive to discover demographics of people buying casual games from their website. More than 70 percent of customers were women age 40 and older with 60% of those preferring casual gaming to talking on the phone, knitting, and doing home projects. Of the 30% 40 and over male customers, a large majority prefer gaming to hunting, golf, and fixing an automobile. Tedious knitting, home projects, and talking on the phone I can understand, but golf? I know my music tastes have mellowed with age (no more RATM?), but does this mean my gaming tastes will fancy a high number of puzzlers and Minesweeper sessions the older I get? feeds.joystiq.com/~r/weblogsinc/joystiq/~3/12674211/
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